TY - JOUR
T1 - Viewing the viewers
T2 - Ten video cases of children's television viewing behaviors
AU - Borzekowski, Dina L.G.
AU - Robinson, Thomas N.
N1 - Funding Information:
This research was supported by a Grant-in-Aid from the California Affiliate of the American Heart Association (895-258). Dr. Borzekowski was supported by Public Health Service Training Grant No. HL 07034 from the National Heart, Lung, and Blood Institute and an American Heart Association, Western States Affiliate Postdoctoral Fellowship (t97-89). Dr. Robinson completed this work during the tenure of an American Heart Association Clinician-Scientist Award.
PY - 1999
Y1 - 1999
N2 - This paper examines measures of children's television viewing. We performed ten video case studies to replicate and extend work addressing "in what ways do parent and child estimates and descriptions of television viewing resemble those observed using in-home videotape observations?" Mothers' general estimates were more accurate than children's estimates. In contrast, children's perceptions of behaviors while viewing were more accurate than their mothers. Lastly, we found that in-home videotape observation has substantial limitations.
AB - This paper examines measures of children's television viewing. We performed ten video case studies to replicate and extend work addressing "in what ways do parent and child estimates and descriptions of television viewing resemble those observed using in-home videotape observations?" Mothers' general estimates were more accurate than children's estimates. In contrast, children's perceptions of behaviors while viewing were more accurate than their mothers. Lastly, we found that in-home videotape observation has substantial limitations.
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U2 - 10.1080/08838159909364507
DO - 10.1080/08838159909364507
M3 - Review article
AN - SCOPUS:0000251396
VL - 43
SP - 506
EP - 528
JO - Journal of Broadcasting and Electronic Media
JF - Journal of Broadcasting and Electronic Media
SN - 0883-8151
IS - 4
ER -