Toward a Global Theory of Health Behavior and Social Change

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationObregon/The Handbook of Global Health Communication
Number of pages25
ISBN (Print)9781444338621
StatePublished - May 29 2012


  • Global theory of health communication, individual to structural change
  • Health communication practice, changing with global health changes
  • Health-competent society, with strong competence
  • Ideation model, and health issues, HIV/AIDS stigma, democracy
  • Integrated Model of Communication for Social Change
  • Pathways™ in health competence, Puentes in Peru and Aman Tirta in Indonesia
  • SEMCHB a metatheory, health within an ecological context
  • Social ecology model of communication and health behavior
  • Testing hypotheses and refining theories, and systematic measurement
  • Toward a global theory of health behavior and social change

ASJC Scopus subject areas

  • Social Sciences(all)

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