The frequency of company-sponsored alcohol brand-related sites on facebook™ -2012

Siphannay Nhean; Justin Nyborn; Danielle Hinchey; Heather Valerio; Kathryn Kinzel; Michael Siegel; David H. Jernigan

doi:10.3109/10826084.2014.880177

The frequency of company-sponsored alcohol brand-related sites on facebook™ -2012

Siphannay Nhean, Justin Nyborn, Danielle Hinchey, Heather Valerio, Kathryn Kinzel, Michael Siegel, David H. Jernigan

Research output: Contribution to journal › Article › peer-review

16 Scopus citations

Abstract

Background: This research provides an estimate of the frequency of company-sponsored alcohol brand-related sites on Facebook™. Objectives: We conducted a systematic overview of the extent of alcohol brand-related sites on Facebook™ in 2012. Methods: We conducted a 2012 Facebook™ search for sites specifically related to 898 alcohol brands across 16 different alcoholic beverage types. Descriptive statistics were produced using Microsoft SQL Server. Results: We identified 1,017 company-sponsored alcohol-brand related sites on Facebook™. Conclusions: Our study advances previous literature by providing a systematic overview of the extent of alcohol brand sites on Facebook™.

Original language	English (US)
Pages (from-to)	779-782
Number of pages	4
Journal	Substance Use and Misuse
Volume	49
Issue number	7
DOIs	https://doi.org/10.3109/10826084.2014.880177
State	Published - Jun 2014
Externally published	Yes

Keywords

Alcohol
Facebook
Social media

ASJC Scopus subject areas

Medicine (miscellaneous)
Health(social science)
Public Health, Environmental and Occupational Health
Psychiatry and Mental health

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10.3109/10826084.2014.880177

Cite this

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title = "The frequency of company-sponsored alcohol brand-related sites on facebook{\texttrademark} -2012",

abstract = "Background: This research provides an estimate of the frequency of company-sponsored alcohol brand-related sites on Facebook{\texttrademark}. Objectives: We conducted a systematic overview of the extent of alcohol brand-related sites on Facebook{\texttrademark} in 2012. Methods: We conducted a 2012 Facebook{\texttrademark} search for sites specifically related to 898 alcohol brands across 16 different alcoholic beverage types. Descriptive statistics were produced using Microsoft SQL Server. Results: We identified 1,017 company-sponsored alcohol-brand related sites on Facebook{\texttrademark}. Conclusions: Our study advances previous literature by providing a systematic overview of the extent of alcohol brand sites on Facebook{\texttrademark}.",

keywords = "Alcohol, Facebook, Social media",

author = "Siphannay Nhean and Justin Nyborn and Danielle Hinchey and Heather Valerio and Kathryn Kinzel and Michael Siegel and Jernigan, {David H.}",

year = "2014",

month = jun,

doi = "10.3109/10826084.2014.880177",

language = "English (US)",

volume = "49",

pages = "779--782",

journal = "Substance Use and Misuse",

issn = "1082-6084",

publisher = "Informa Healthcare",

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}

TY - JOUR

T1 - The frequency of company-sponsored alcohol brand-related sites on facebook™ -2012

AU - Nhean, Siphannay

AU - Nyborn, Justin

AU - Hinchey, Danielle

AU - Valerio, Heather

AU - Kinzel, Kathryn

AU - Siegel, Michael

AU - Jernigan, David H.

PY - 2014/6

Y1 - 2014/6

N2 - Background: This research provides an estimate of the frequency of company-sponsored alcohol brand-related sites on Facebook™. Objectives: We conducted a systematic overview of the extent of alcohol brand-related sites on Facebook™ in 2012. Methods: We conducted a 2012 Facebook™ search for sites specifically related to 898 alcohol brands across 16 different alcoholic beverage types. Descriptive statistics were produced using Microsoft SQL Server. Results: We identified 1,017 company-sponsored alcohol-brand related sites on Facebook™. Conclusions: Our study advances previous literature by providing a systematic overview of the extent of alcohol brand sites on Facebook™.

AB - Background: This research provides an estimate of the frequency of company-sponsored alcohol brand-related sites on Facebook™. Objectives: We conducted a systematic overview of the extent of alcohol brand-related sites on Facebook™ in 2012. Methods: We conducted a 2012 Facebook™ search for sites specifically related to 898 alcohol brands across 16 different alcoholic beverage types. Descriptive statistics were produced using Microsoft SQL Server. Results: We identified 1,017 company-sponsored alcohol-brand related sites on Facebook™. Conclusions: Our study advances previous literature by providing a systematic overview of the extent of alcohol brand sites on Facebook™.

KW - Alcohol

KW - Facebook

KW - Social media

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The frequency of company-sponsored alcohol brand-related sites on facebook™ -2012

Abstract

Keywords

ASJC Scopus subject areas

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