Short Messaging Service use among college students in USA and its potential as an educational tool: an exploratory study

Ant Ozok, June Wei

Research output: Contribution to journalArticlepeer-review

Abstract

This study aimed at determining the popularity level of the Short Messaging Service (SMS) in USA among college students and its potential as a content delivery platform in distance education. Results of a 20-question survey administered to 200 college students indicated that there was a common lack of trust among cell phone owners towards SMS. Students generally found SMS as an expensive alternative to voice communication using a cell phone. Given the results, SMS may potentially be used in small scales to deliver educational content, but user acceptance and pricing issues need to be addressed first.

Original languageEnglish (US)
Pages (from-to)355-374
Number of pages20
JournalInternational Journal of Mobile Learning and Organisation
Volume1
Issue number4
StatePublished - 2007
Externally publishedYes

Keywords

  • cell phone
  • college education
  • college students
  • content delivery tool
  • distance education
  • service adoption
  • Short Messaging Service
  • survey study
  • usability
  • user preferences

ASJC Scopus subject areas

  • Computer Science Applications
  • Education

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