Recruitment strategies and motivations for sexually transmitted disease testing among college students

Jessica Roberts Williams, Jonathan Zenilman, Joy P. Nanda, Hayley Mark

Research output: Contribution to journalArticle

Abstract

The authors evaluated procedures for recruiting college students for sexually transmitted disease (STD) testing as part of a research study examining the impact of HSV serologic testing. Participants A convenience sample of 100 students was drawn from students aged 18 to 35 years enrolled at one university in a mid- Atlantic state between September 2004 and March 2006. Methods: Six strategies were used to recruit students for participation in the study. Upon enrollment, participants were asked where they heard about the study. Students were also asked about their motivations for participation. Results: Findings show that a significant recruitment strategy involves targeting places where students seek health care. Other effective strategies include those where information is directly provided to individuals. Most students were motivated to participate because of a possible past exposure to herpes simplex virus 2. Conclusions: Targeting places where students seek health care and educating students about STDs are important strategies for recruiting students for STD testing.

Original languageEnglish (US)
Pages (from-to)357-360
Number of pages4
JournalJournal of American College Health
Volume57
Issue number3
DOIs
StatePublished - Nov 1 2008

Keywords

  • College students
  • Recruitment strategies
  • Sexually transmitted diseases

ASJC Scopus subject areas

  • Public Health, Environmental and Occupational Health

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