Abstract
Objective: To evaluate the effects of a supermarket meal bundling and electronic reminder intervention on food choices of families with children. Design: Quasi-experimental (meal bundling) and randomized, controlled trial (electronic reminders). Setting: Large supermarket in Maine during 40-week baseline and 16-week intervention periods in 2015–2016. Participants: English-speaking adults living with at least 1 child aged ≤18 years (n = 300) with 25% of households participating in the Supplemental Nutrition Assistance Program. Intervention(s): (1) Four bundles of ingredients needed to make 8 low-cost healthful meals were promoted in the store through displays and point-of-purchase messaging for 4 weeks each; (2) weekly electronic messages based on principles from behavioral psychology were sent to study participants reminding them to look for meal bundles in the store. Main Outcome Measures: (1) Difference in storewide sales and individual purchases of bundled items (measured using supermarket loyalty card data) from baseline to intervention in intervention vs control groups. Analysis: Regressions controlling for total food spending and accounting for repeated measures. Results: There were no differences in spending on bundled items resulting from the meal bundling intervention or the electronic reminders. Conclusions and Implications: Overall, there was little impact of healthful meal bundles and electronic reminders on storewide sales or purchases of promoted items in a large supermarket.
| Original language | English (US) |
|---|---|
| Journal | Journal of Nutrition Education and Behavior |
| DOIs | |
| State | Published - Jan 1 2019 |
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Keywords
- behavioral economics
- fruits and vegetables
- randomized controlled trial
- SNAP
ASJC Scopus subject areas
- Medicine (miscellaneous)
- Nutrition and Dietetics
Cite this
Make It Fresh, for Less! A Supermarket Meal Bundling and Electronic Reminder Intervention to Promote Healthy Purchases Among Families With Children. / Moran, Alyssa; Khandpur, Neha; Polacsek, Michele; Thorndike, Anne N.; Franckle, Rebecca L.; Boulos, Rebecca; Sampson, Sally; Greene, Julie C.; Blue, Dan G.; Rimm, Eric B.
In: Journal of Nutrition Education and Behavior, 01.01.2019.Research output: Contribution to journal › Article
}
TY - JOUR
T1 - Make It Fresh, for Less! A Supermarket Meal Bundling and Electronic Reminder Intervention to Promote Healthy Purchases Among Families With Children
AU - Moran, Alyssa
AU - Khandpur, Neha
AU - Polacsek, Michele
AU - Thorndike, Anne N.
AU - Franckle, Rebecca L.
AU - Boulos, Rebecca
AU - Sampson, Sally
AU - Greene, Julie C.
AU - Blue, Dan G.
AU - Rimm, Eric B.
PY - 2019/1/1
Y1 - 2019/1/1
N2 - Objective: To evaluate the effects of a supermarket meal bundling and electronic reminder intervention on food choices of families with children. Design: Quasi-experimental (meal bundling) and randomized, controlled trial (electronic reminders). Setting: Large supermarket in Maine during 40-week baseline and 16-week intervention periods in 2015–2016. Participants: English-speaking adults living with at least 1 child aged ≤18 years (n = 300) with 25% of households participating in the Supplemental Nutrition Assistance Program. Intervention(s): (1) Four bundles of ingredients needed to make 8 low-cost healthful meals were promoted in the store through displays and point-of-purchase messaging for 4 weeks each; (2) weekly electronic messages based on principles from behavioral psychology were sent to study participants reminding them to look for meal bundles in the store. Main Outcome Measures: (1) Difference in storewide sales and individual purchases of bundled items (measured using supermarket loyalty card data) from baseline to intervention in intervention vs control groups. Analysis: Regressions controlling for total food spending and accounting for repeated measures. Results: There were no differences in spending on bundled items resulting from the meal bundling intervention or the electronic reminders. Conclusions and Implications: Overall, there was little impact of healthful meal bundles and electronic reminders on storewide sales or purchases of promoted items in a large supermarket.
AB - Objective: To evaluate the effects of a supermarket meal bundling and electronic reminder intervention on food choices of families with children. Design: Quasi-experimental (meal bundling) and randomized, controlled trial (electronic reminders). Setting: Large supermarket in Maine during 40-week baseline and 16-week intervention periods in 2015–2016. Participants: English-speaking adults living with at least 1 child aged ≤18 years (n = 300) with 25% of households participating in the Supplemental Nutrition Assistance Program. Intervention(s): (1) Four bundles of ingredients needed to make 8 low-cost healthful meals were promoted in the store through displays and point-of-purchase messaging for 4 weeks each; (2) weekly electronic messages based on principles from behavioral psychology were sent to study participants reminding them to look for meal bundles in the store. Main Outcome Measures: (1) Difference in storewide sales and individual purchases of bundled items (measured using supermarket loyalty card data) from baseline to intervention in intervention vs control groups. Analysis: Regressions controlling for total food spending and accounting for repeated measures. Results: There were no differences in spending on bundled items resulting from the meal bundling intervention or the electronic reminders. Conclusions and Implications: Overall, there was little impact of healthful meal bundles and electronic reminders on storewide sales or purchases of promoted items in a large supermarket.
KW - behavioral economics
KW - fruits and vegetables
KW - randomized controlled trial
KW - SNAP
UR - http://www.scopus.com/inward/record.url?scp=85061343015&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=85061343015&partnerID=8YFLogxK
U2 - 10.1016/j.jneb.2019.01.012
DO - 10.1016/j.jneb.2019.01.012
M3 - Article
JO - Journal of Nutrition Education and Behavior
JF - Journal of Nutrition Education and Behavior
SN - 1499-4046
ER -