Development and acceptability of a video-based vaccine promotion tutorial for obstetric care providers

A. T. Chamberlain, R. J. Limaye, S. T. O'Leary, P. M. Frew, S. E. Brewer, C. I. Spina, M. K. Ellingson, M. Z. Dudley, W. A. Orenstein, M. A. Donnelly, L. E. Riley, K. A. Ault, D. A. Salmon, S. B. Omer

Research output: Contribution to journalArticlepeer-review


A prenatal care provider's recommendation for maternal vaccines is one of the strongest predictors of vaccine acceptance during pregnancy. Aside from basic talking points, few resources exist to help obstetric care providers effectively navigate conversations with vaccine hesitant patients. This paper describes the development and acceptability of “VaxChat,” an hour-long, evidence-based video tutorial aimed at improving obstetric care providers’ ability to promote maternal vaccines. Between June and November 2017, 62 obstetric care providers registered to receive continuing medical education credit for viewing VaxChat. Of the post-tutorial responses received, over 90% said VaxChat increased their knowledge of what to say to vaccine hesitant patients, increased their confidence in addressing vaccinations with their pregnant patients, and will help them improve their practice culture regarding maternal vaccine promotion. Eighty percent intend to change how they approach vaccine conversations. These data suggest VaxChat may be a welcome complement to existing provider-to-patient talking points.

Original languageEnglish (US)
Pages (from-to)2532-2536
Number of pages5
Issue number19
StatePublished - May 1 2019


  • Influenza
  • Maternal vaccination
  • Provider education
  • Provider-patient communication
  • Tdap
  • Vaccine hesitancy

ASJC Scopus subject areas

  • Molecular Medicine
  • Immunology and Microbiology(all)
  • veterinary(all)
  • Public Health, Environmental and Occupational Health
  • Infectious Diseases


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