'Action. Adventure. Special Offers.': How Marlboro engages consumers on its website

Vinu Ilakkuvan, Jennifer Cantrell, Donna Vallone

Research output: Contribution to journalArticlepeer-review

8 Scopus citations
Original languageEnglish (US)
Pages (from-to)455-456
Number of pages2
JournalTobacco Control
Volume23
Issue number5
DOIs
StatePublished - 2014

ASJC Scopus subject areas

  • Public Health, Environmental and Occupational Health
  • Health(social science)
  • Medicine(all)

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