A Dual‐Capacity Model of Communication Media Choice in Organizations

SIM B. SITKIN, KATHLEEN M. SUTCLIFFE, JOHN R. BARRIOS‐CHOPLIN

Research output: Contribution to journalArticle

Abstract

Most previous research concerning communication media choke in organizations has stressed the capacity of media to convey data. More recently, scholars have examined the capacity of media to convey and manifest meaning. Rarely have both functions been considered concurrently. In this artcle, a model is proposed that not only permits the simultaneous examination of these two functions but reflects that media use is influenced by characteristics of the task, individual and organizational capability constraints, and normative factors. By exploring the implications of this expanded dual‐capacity perspective, a more encompassing theory of the determinants of communkation media use in organizations is proposed.

Original languageEnglish (US)
Pages (from-to)563-598
Number of pages36
JournalHuman Communication Research
Volume18
Issue number4
DOIs
StatePublished - Jun 1992

ASJC Scopus subject areas

  • Communication
  • Developmental and Educational Psychology
  • Anthropology
  • Linguistics and Language

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